Interdisciplinary Studies in Media and Culture

Abstract This article tries to study the Iranian subject's attempt to represent / construct her/his individuality in cyberspace. For doing so, in order to interpret the birth and development of Iranian subject, we have first introduced a brief description of the emergence of modern subject and its conceptual and concrete transformation, especially in late modernity; then we have analyzed the different dimensions of this embodied self-actualization by way of semiotic interpretation of images in virtual space. The findings showed that Iranian subject, in attempting to pursue the project of self-actualization in this era, has exactly encountered the same risks, ambivalences and contractions that have made his everyday life interrupted, conflicting and contradictory. Although this subject has achieved a variety of options to choose in the sphere of everyday life, but has lost his ability to self-actualization in the face of rituals and big other. The sterilization of everyday life in the real world in Iran and the attempt of individuals to revive it in virtual space has caused a life form in which interrupted subjects are born.

Abstract In the era of corona-virus pandemic, there is no possibility for public and collective rituals. The main purpose of the present article is studying the new way that new middle class survivors mourn, describing the characteristics of mourning rituals among them and analyzing the changes occurred in these rituals in this era (2020 February to 2021 January in Iran). To this end, we employ Netnography, observation and interview as methods.
Based on the findings of the present research, in the era of corona-virus, new middle class survivors mourn in different ways especially in social media. Virtualization, individualization, personalization, Visualization, Degenderization, secularization (individualization of religion), and Commercialization are the most important elements of mourning rituals among new middle class survivors. The homology between the characteristics of new middle class lifestyle and above-mentioned elements can explain why they emerged as the new traits of mourning rituals among new middle class survivors.

Abstract Like all media, the IRIB will face various challenges in the coming decade, including survival and competition in the global media community. In such an organization, the core burden of organizational life lies with a specialized human resource capable of creating, transforming, applying, and sharing specialized and organizational knowledge and ultimately creating innovation, but the problem is that the knowledge management process In the sound organization, the media is below average and in poor condition, and employees are less trained in creative thinking and innovation skills. In order to solve this problem, the purpose of this study is to identify strategies for using social media to improve the knowledge management process of IOB. Social media, social networks, and wikis, and the processes of knowledge management, sharing, and application of knowledge have been reviewed for their importance. In this regard, after studying the theoretical basics and background of the research, a questionnaire was used to collect the data and then in the national media environment with the participation of 20 academic and media experts using three rounds of the method. Delphi has identified 30 strategies that fall into three categories: management, motivational and instrumental.

Abstract Today, the unique role of the media as an important tool for promoting development in society can not be denied. In this regard, this article describes the qualitative method based on the classical (data of the Glaser Foundation) in the form of a report on the implementation of the doctoral dissertation. In this research, classical theory (Glaser) is used because in this approach, unlike other approaches of theory based, there is a lack of theory and the researcher's preconceptions are suspended and the problem appears from the data and it is the data that They reveal the theory This research is important because by conducting this study, the existing policies of the country and the measures taken in this field will be examined and analyzed based on the opinion of experts to determine the consequences for using or not usingwomen's capabilities. The components of attitude change, popular institutions, motivation by managers, needs assessment, use of new technologies and audience research were identified and finally It can be concluded that press policy with emphasis on the human development of women should be based on the self-direction of the press in order to draw a vision of development in society.

Abstract For more than two decades psychologists and sociologists have been warning about the damages of new social media. In the last decade, neurological research has been developed to provide an empirical foundation to support the above hypothesis. Researchers hold that a significant contribution to the adolescent trend plays a significant role in the tendency of individuals toward social media. The three parts of the brain, namely the "social cognition network," the "self-referential cognition network" and the "reward network", are worth mentioning of individuals to social media. The reward mechanisms that have been defined in the media and the neurological changes of the brain during adolescence, cause more stimulation and activity in the three regions. On the other hand, loneliness, depression, and memory weakness are one of the most important injuries of social media in addition to the changes of the brain in adolescence, it also goes back to the influence of peers and the media multitasker. In this paper, after examining the neuroscience of some of the most important harms of social media and its roots, we show that this research is accompanied by limitations, but these limitations do not undermine the validity of the results of the research field.

Abstract If we consider today's world as the digital world, it is not far-fetched to consider the central cell of this world as information, and we have not gone too far as to consider the issue of information retrieval as one of the most important and practical issues in the field of digital information. As we know, part of the information is presented in the form of images, and therefore it is considered that there is a need to recover images. Image retrieval is not possible except through familiarity with web content-based feature extraction metrics. This matter has been studied in the present study with the library method and using valid Persian and English databases. To this end, the research question is formulated as follows: What are the criteria for extracting features for retrieving images based on web content? Is using these features effective in image recovery or not? Based on the findings of these lines, we find that two types of features are required to retrieve images; High-level features and low-level features. These two types of attributes are used in web content retrieval depending on the type of need.

Abstract The paper focuses on this fundamental question: has Asgar Farhadi, according to his claim, succeeded in breaking the existing stereotypes about Iran in The Salesman (2015)? The purpose of this qualitative research is to scrutinize the stereotypes Fahradi represented in Salesman. Accordingly, the theoretical framework is Neo-Orientalism. The study field is twofold: first, the movie is scrutinized as a text, including its dialogues, plot and characterization; second, the foreign language critics and viewers on two reliable and popular international film criticism websites are analyzed (Metacritic and Rotten Tomatoes, 232 comments). After investigating the images of Iran in Salesman and comparing them with the messages received by the Western audience, it was concluded that Farhadi did not succeed in breaking the existing stereotypes about Iran and Muslims, especially in the representation of women and Iranian society. On the contrary, he reinforced the colonial discourse. Around 45% of the comments on these two websites refer to the concept of stereotypes about the Middle East and Muslims.

Abstract The aim of this study was identifying barriers to news media transparency in Iran. For this purpose52 members of managers, researchers and activists in media, communication, sociology and law were selected with Purposive sampling and studied by qualitative content analysis and a semi-structured deep questionnaire. Findings included barriers to media transparency in both "Intra-Organizational" and "Extra-Organizational". Extra-organizational barriers included 13 categories: "Lack of job security of media owners", "Financial problems of the media", "rent in the media", "lack of meritocracy", "lack of professional content", "lack of hardware infrastructure", "self-censorship" and external barriers included 15 categories: "lack of job security", "lack of media freedom framework", "lack of a media organization", "state media monopoly",... .Findings show that creating free flow of information and paying attention to media transparency is one of the practical solutions to deal with social and economic crises and fight against structural corruption.

Abstract International Section of Fajr International Film Festival In 2014, it was separated from the national section of this cultural and artistic event to continue its work as an independent festival entitled "Fajr International Film Festival".This new festival, like any other cultural and artistic event, in order to achieve the desired level of performance and effective position in the world, must determine the characteristics for its progress.Therefore, the purpose of this study was to investigate the effective strategies on turning the World Film Festival into a prestigious film festival and reference. In data collection, library studies and semi-structured interviews were used to find effective solutions for the festival's reference.To analyze the data, the method of content analysis and the importance of performance was used to prioritize effective solutions in the form of comprehensive themes. The obtained results led to the extraction of 20 strategies effective in referencing the festival, which, using the method of significance-performance analysis, four strategies: "Presence of famous films and filmmakers", "Determining moral, civilizational, intellectual and political approaches", "Grounding the presence of filmmakers based on geographical or doctrinal affiliation" and "Adopting professional, comprehensive and stable policies" were suggested as the most effective strategies for making the festival reference.

Abstract Today Extensive efforts are being made around the world to redefine the relationship between government, society and the private institutions. Nowhere is this redefinition more necessary than new communication spaces, where new Changes, need to establish new methods of Corporate Governance in the chain of production, publication and media consumption has become important. In this study, the most important aim is to Find answers to key questions related to the role of and industry responsibility in the process of regulating and providing an accurate and scientific model for online video platform governance. To achieve the above goal, were used the Grounded Theory and interviews with policy makers, scientific experts and members of the country's virtual media managers, as well as the analysis of policy documents. results show that need to realize the public interest and implementation of the ethical, legal and social triple responsibilities through Establish an institutional mechanism and the set of strategic actions in the formulation of soft law, enforcement of motivation - based mechanisms and judgment mechanisms is based on arbitration in order to realize the content layer of the national information network (NIN) and and media Sphere development of the Islamic Republic of Iran.

Abstract Despite the vital role of innovation and entrepreneurship in the modern economy, there are scant studies on the impact of social media on these factors. This study, thus, aimed to investigate the effect of social media usage on entrepreneurial opportunity recognition and innovation by explaining the mediating role of cultural intelligence. Data were collected randomly using standard questionnaires and then analyzed with SPSS and SMART PLS. This study employed the structural equation modeling (SEM) by applying the partial least squares (PLS) to a sample from 147 Internet-based companies in Tehran. The findings suggested that cultural intelligence mediates the relationship between social media usage for information and social media usage for socializing with entrepreneurial opportunity recognition. In contrast, the effect of social media usage for information on self-efficacy was greater than that of the social media usage for socializing.. Moreover, opportunity recognition has a significant direct effect on innovation and is thus regarded as the most important engine of innovation. This study focused on the cognitive and learning processes and used the concepts of social media and cultural intelligence as stimuli to entrepreneurship and innovation, so as to bring new insights into the entrepreneurial opportunity recognition literature.

Abstract global archetypes and symbols is one of the categories that has attracted the attention of many researchers in various sciences today. Archetypes from the earliest periods of human life to the present day have had a strong presence in the human mind and soul and have led to the creation of similar myths in all cultures and lands. The short film "Father and Daughter" by Michael Dodok de Witt, narrates the life of a girl from childhood to old age with a psychological approach and depicts many archetypal categories during its scenes, which shows the deep familiarity of its creators. With Jungian psychoanalytic concepts and mythical drinking fountains. In this regard, we have tried to first examine the foundations of Jung's theory and his views on the types and concepts of archetypes and the theory of the collective unconscious, and then to explore the film as a platform for the emergence of archetypal symbols and signs. And examine these signs and critique the archetype of this film with an analytical psychology approach; Because the study of these concepts and signs in the narrative structure of the film and their combination with other theatrical elements has an important role in understanding