Soheila borqani farahani; nafise aqajani
Volume 6, Issue 2 , March 2017, Pages 1-22
Abstract
Compared to other aspects of identity, cultural identity is of growing importancein today's world. The present paper is the outcome of a qualitative study aimed at providing a model to demonstrate the role of the Cultural Heritage documentary films broadcast on the Iranian domestic television on strengthening ...
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Compared to other aspects of identity, cultural identity is of growing importancein today's world. The present paper is the outcome of a qualitative study aimed at providing a model to demonstrate the role of the Cultural Heritage documentary films broadcast on the Iranian domestic television on strengthening the cultural identity of Iranians. The method used in this research, i.e. the grounded theory method (GTM), is carried out in five stagesofresearch design, data collection, data adjustment, data analysis, and comparison with literature. Data collection isperformed through observation, study of documents, and in-depth interviews while actors are selected (through snowball and theoretical sampling methods) from the two communities of documentary makers and associated managers.13 interviews were conducted in total to satisfy the requirements of theoretical saturation. In thedata analysis stage, open coding was applied to all interviews in which the 153 obtained concepts were placed in 23 sub-categories and,ultimately,in 8 main categories (statements). The findingsdemonstrate that televising the Cultural Heritage documentaries is influential instrengthening the cultural identity of Iranians (phenomenon) through the capabilities of television documentaries (causal conditions), interactions with managerial and professional platforms (underlying conditions) and intervening conditions of applying professional and managerialstrategies (strategies) in order to achieve the objectives of the cultural development of the country (consequence).
ali akbar farhangi; mojtaba amiri; seyed morteza mosavian; kazem nazari
Volume 6, Issue 2 , March 2017, Pages 23-51
Abstract
The main purpose of this research is to present an Islamic-Iranian lifestyle promotion model in IRIB (Islamic Republic of Iran Broadcasting) with a focus on TV dramas. This is a qualitative data-based research conducted through the basic conceptualization procedure. Using purposive sampling ...
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The main purpose of this research is to present an Islamic-Iranian lifestyle promotion model in IRIB (Islamic Republic of Iran Broadcasting) with a focus on TV dramas. This is a qualitative data-based research conducted through the basic conceptualization procedure. Using purposive sampling and snowball technique, fourteen people,including grand clerics (marja’), ministers of previous governments, faculty members of universities, and experienced people in IRIB (TV field),are selected through in-depth semi-structured interviews. Next, the data are analyzed and interpreted through open, axial and selective codification. The research findings show that television performs three functions in prompting theIslamic-Iranianlifestyle in TV dramas.Thefirst function identified in the study isproviding the intermediary elements of bloomingthe Islamic-Iranianlifestyle. The second function is presenting the features of the national culture and ethnic-local semi-cultures. Finally, using threestrategies of avoiding contradiction, cognition of the represented lifestyle and research in media and audience assessmentis the third function of television in promptingIslamic-Iranianlifestyle that is identified in the present study.
asqar fahimifar; hasan bashir; mohammad ferasalazl
Volume 6, Issue 2 , March 2017, Pages 53-76
Abstract
This study aims at detecting the discourse of news storiesin four television networks of Al-Jazeera, Al-Arabiya, BBC Arabic, and Al-Alam about the events of the 2011 Egyptian revolution in the time period from the onset of the revolution to the election of Mohammed Morsi as the president of this country. ...
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This study aims at detecting the discourse of news storiesin four television networks of Al-Jazeera, Al-Arabiya, BBC Arabic, and Al-Alam about the events of the 2011 Egyptian revolution in the time period from the onset of the revolution to the election of Mohammed Morsi as the president of this country. The theories of representation, agenda-setting, and framing are employedin order to pursue the objectives of the study. The gathered datais analyzed using "practical discourse analysis method" (PDAM). The examinedpopulation in the present study consists of 10 news stories about the Egyptian revolutionfrom each news network, selectedthrough a random sampling procedure.
The results show that the common discourse of these networks is the request to emphasize on people’s demands such as the trial of Hosni Mubarak and his followers and to cease ties with Israel. However, Al-Jazeera's special discourse is on peacefulness of revolutionists and support ofthe revolution while the discourse of Al-Arabiya network is on the insecurity threatening the minority, especially Christians, after the revolution, the lack of popular support for the Islamic movements, and the atmosphere of polarization created in the society.Meanwhile, the discourse of BBC Arabic revolved around the reduced national solidarity after the revolution, the schism between Egyptian supporters and opponents of the revolution, and people's support of Muslim revolutionistswhereas Al-Alam network’s discourse emphasized on the request of Egyptian people for restoration of Egyptian-Iranian relations.
vahid qasemi; samad adli pour; badri borandegi
Volume 6, Issue 2 , March 2017, Pages 77-100
Abstract
By transforming the concepts of time and space, changing new forms of communication, and creating new resources of identity,modern media and particularly the Interment and virtual social networkshave resulted in the advent of instable mentalities and new identities. Therefore, the present study seeks ...
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By transforming the concepts of time and space, changing new forms of communication, and creating new resources of identity,modern media and particularly the Interment and virtual social networkshave resulted in the advent of instable mentalities and new identities. Therefore, the present study seeks to investigate the effect of Facebook social network on the gender identity of university students. The present study is conducted using a survey research technique and distributing an internet-based researcher-designed questionnaires among students who are users of Facebook social network in the University of Isfahan in the 2012-2013academic year. The findings of the present research indicate that users’ gender identity is influenced by their membership in Facebook. In addition, the duration of membership in Facebook and the degree of using Facebook are reversely correlated to gender identity. In other words, increasing the membership duration in Facebook and the degree of using Facebook results in the weakening of users’ gender identity.
seyyed fazlollah qazavi; sadegh zibakalam; seyedvahid aqili
Volume 6, Issue 2 , March 2017, Pages 101-118
Abstract
Modern public diplomacy (MPD) is a form of public diplomacy which plays an important role in the increase of soft or smart power of countries around the world and in the extension of their influence in the global arena, especially for small countries with limited hard power.Modern public diplomacy more ...
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Modern public diplomacy (MPD) is a form of public diplomacy which plays an important role in the increase of soft or smart power of countries around the world and in the extension of their influence in the global arena, especially for small countries with limited hard power.Modern public diplomacy more than anything is under the influence of new media including the cyberspace. In this paper, the role of cyberspace in promotion of MPD is studied. This is an applied study in terms of achievements and findings, and a descriptive-survey study regarding its objectives. The statistical population consists of all professors in political science, international relations and communications from prestigious universities in Tehran, Iran. By using convenience sampling method, 14 experts are selected for the study.Two questions are designed according to the opinions of study participants: (a) What is the role of social networks in promoting MPD? And (b) what are the benefits of cyber communications in promoting MPD?A 23-item questionnaire in Persian, rated on Likert scale,is used to collect data from experts which was then analyzed based on the Delphi technique and using statistical tests. According to the obtained results, it is concluded that the cyberspace can create a major impact on modern public diplomacyby affectingthe political development of Iran through mechanisms such asopen expression of political views, awareness of the political currents,promotion and introduction of special parties and enrichment of the political and factional rivalry as well as paving the way for diplomacy.
fariba sadat mohseni; alireza khosravi; farhad ziviyar
Volume 6, Issue 2 , March 2017, Pages 119-144
Abstract
The revolution that occurred around the new information and communication technologies has led to a technological paradigm shift from industrial technology to information technology. While the above-mentioned technologies today are the most important factors of production, competitiveness, economic growth ...
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The revolution that occurred around the new information and communication technologies has led to a technological paradigm shift from industrial technology to information technology. While the above-mentioned technologies today are the most important factors of production, competitiveness, economic growth and presence in global markets, by strengthening the world-oriented centrifugal forces, actors and many other activists, they have become the most important means of challenging territorial political boundaries, marginalizing absolute governments, as well as undermining national sovereignty, and changingthe culture of global security to national security. The present study seeks to portraythe security discourse dominating the cold war periodfocusing on the two factors of security environment and behavioral patterns of actors, and internalizedpoliticalassumptions in that era in order to investigate the current security discourse and illustrate the changes in operational environments of governments resulting from information and communication technologies. By so doing, the ineffectiveness of propositions and key assumptions of hard security discourse of the cold war will be portrayed and the paradigm dominating the current security studies will be identified
mahdi montazer qaem; rezvane erfani hosein pour
Volume 6, Issue 2 , March 2017, Pages 145-170
Abstract
Nowadays, environmental communication is known as one of the important fields in development communication and has attracted the attention of a large number of communication scholars. In this article, the concept of sustainable development and the importance of environment in this developmentare reviewed ...
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Nowadays, environmental communication is known as one of the important fields in development communication and has attracted the attention of a large number of communication scholars. In this article, the concept of sustainable development and the importance of environment in this developmentare reviewed and then environmental communication as a subset of development communication is introduced. Once the definition, history, and features of this field are presented, the research topics in that domain are also introduced. Further, communicating the environment is discussed through a review of the meaning of theconcept and environment and their relations to media.The final part of the article is dedicated to suggesting some potential topics to Iranian communication and media studies scholars
ali reza vali asl; mohsen jahed; sahar kavandi
Volume 6, Issue 2 , March 2017, Pages 171-196
Abstract
Conducted in the field of applied ethics,the present research deals with advertising in mediafrom the viewpoint of ethical utilitarianism. Manufacturing companies utilizeany,sometimes improper and unethical, tool or method to persuade their audience and advance their goals, namely to increase product ...
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Conducted in the field of applied ethics,the present research deals with advertising in mediafrom the viewpoint of ethical utilitarianism. Manufacturing companies utilizeany,sometimes improper and unethical, tool or method to persuade their audience and advance their goals, namely to increase product sales, which, intentionally or unintentionally,exert adverse effects onpeople. Advertising has prospered with the advances in technology and increases insurplus consumer goods, and today, hardly anyone around the world is unfamiliar with the concept of advertisement. The importance of advertising is clarified when one observes the effects of advertising on individuals by using the media, arts and the sciences, and the direction towards which it has driven the society. This paper employs a descriptive-analytical methodto explore commercial advertising and its effects on the audience of mass media, and relying on one of the famous theories of normative ethics in moral philosophy, i.e. the ethical utilitarianism, it seeks to answer the following questions: Based on the theory of utilitarianism, what types of advertisements shall media officials allow to be broadcast? What is the ruling of utilitarians about resorting to any form of fraud and deception in advertising? According to utilitarianism, what are appropriate advertisement criteria? What kind of advertising is permitted or unpermitted?
seyede hakime hashemi; saeid zare
Volume 6, Issue 2 , March 2017, Pages 197-212
Abstract
The present paper studies the relationship between the type of religiosity and the rate of mass media use among the university students of the Qom city. A combination of theories on different types of religiosity is employed to assess the type of religiosityfrom which seven types ofreligiosity appropriate ...
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The present paper studies the relationship between the type of religiosity and the rate of mass media use among the university students of the Qom city. A combination of theories on different types of religiosity is employed to assess the type of religiosityfrom which seven types ofreligiosity appropriate for the statistical populationare eventually selected(namely popular, Sharia-based (i.e. based on the Divine law), official-governmental, modern, secular, laic, and mixed). The theories, from which independent variables in this study are derived, include Peter Berger's DesecularizationTheory andGerbner's Cultivation Theory. The survey method isemployed in this study, and the students of the universities in the Qom city enrolled in the2010-2011 (1389-1390 SH) academic year constitute the statistical population. The quota sampling method usedin the study yields a sample of size 354. Research findings indicate that the usage rate of domestic mass media means is related to individuals’ religiosity type where people with popular religiosity usedomestic mass media the most. Similarly, there is also a relation betweenthe usage rate of foreign mass media and individuals’ religiosity type in a way that the usage rate of foreign mass media is the lowest in popular religiosity
