amir abdoreza sepanchi; sara askarniya
Abstract
In recent years, the focus on professional ethics and behavior has been recognized by organizations as a necessity. Addressing the state of professional ethics in the field of public relations activities whose scope includes action, emotions, emotions, and in a word of public opinion, demonstrating the ...
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In recent years, the focus on professional ethics and behavior has been recognized by organizations as a necessity. Addressing the state of professional ethics in the field of public relations activities whose scope includes action, emotions, emotions, and in a word of public opinion, demonstrating the high importance of public relations, from the perspective of Inside and outside the organization, consider and reflect.The method of study in this article is Thematic content analysis of books and public relations and communications research. It should be explained that since no research on professional ethics in public relations was found in the searches, the authors of their research were excluded from articles on corporate ethics and organizational communication that included the performance of public relations organizations. Also, consider.It should be noted that the issue of professional ethics in the field of public relations has been looked at from the perspective of internal and external organizational relationships. The findings of the article show that from an external organizational perspective, public relations must respect honesty, trustworthiness, and truth, which are the basis of an ethical relationship, in order to reach the boundary of sustainability in public opinion. Along the way, non-compliance with professional ethics and behavior is also considered a threat to the organization's death. Research into the professional ethics of organizations has emphasized the need to avoid secrecy and focus on the principle of honesty in public relations. From the intra-organizational perspective, the findings also show that organizational structure is one of the factors influencing professional ethics. Other findings found in this study include less attention to ethical climate and professional ethics in organizational environments and discrimination as a major obstacle to achieving organizational goals.
Mohamad Sajed Hashemi; Meysam Farokhi
Volume 5, Issue 1 , Summer and Autumn 2015, , Pages 111-133
Abstract
With regard to the effective role of the clergy and cinema in the society, it is very important to understand and explain the relationship between them in its various dimensions. In this way, the issue of the representation of public attitudes to the clergy in Iranian cinema has been studied in this ...
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With regard to the effective role of the clergy and cinema in the society, it is very important to understand and explain the relationship between them in its various dimensions. In this way, the issue of the representation of public attitudes to the clergy in Iranian cinema has been studied in this article. Hence, three related movies "Under the moon light", "Marmoulak", "Gold & Copper" were analyzed with Qualitative content analysis method. The results of this study show that there are three categories for public attitudes to the clergy in the samples: positive attitude, negative attitude, and the elements of attitude change (persuasion and Cognitive dissonance). The negative attitude to the clergy is represented frequently as prejudices and stereotypes. Main Themes represented in this field are summarized in these terms: Clergymen have achieved great power and wealth after the Islamic Revolution in Iran; instrumental usage of the cleric clothing by clergymen; Keeping out from the context of society; and clergymen are traditional.
qorbanaii qorbanzadesavar; Mehdi rahmati; hashem nateghi
Volume 6, Issue 1 , Summer and Autumn 2016, , Pages 111-131
Abstract
Mass media as a medium of communication in today's world have a lot of functions. The communication factor has institutionalized the role of values in society and through the exchange of information between the current generation and its transmission to future generations, has a vital role ...
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Mass media as a medium of communication in today's world have a lot of functions. The communication factor has institutionalized the role of values in society and through the exchange of information between the current generation and its transmission to future generations, has a vital role in culture and establish a common feeling among people and communities. National identity as the highest and the greatest level of specificity in the countries is affected by the media. The main function of identity through formal training was done in the past but now, according to the data transfer rate and media information, media have an important role in the development or modification of national identity and media consolidate or change the national identity. So media which are used by governmental and non-governmental actors are in line with the interests of the actors as a positive or negative factor in the development of national identity. Thus, mass media affect the elements of national identity by strengthening or weakening it. The results of the research suggest that the impact of the media on three indicators of the national identity - its elements, principles and position- is tremendous impact, positive or negative.
Solmaz Noori; hamidreza radfar
Volume 5, Issue 2 , Summer and Autumn 2015, , Pages 113-135
Abstract
Terrell Ward Bynum is the most influential morals philosopher in the past three decades. In his article "Ethics and Information Revolution" in 1998 he suggest that Information ethics engage in recognizing and analyzing the impact of information technology on social and humane values such as personal ...
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Terrell Ward Bynum is the most influential morals philosopher in the past three decades. In his article "Ethics and Information Revolution" in 1998 he suggest that Information ethics engage in recognizing and analyzing the impact of information technology on social and humane values such as personal privacy, security, etc. Bearing in mind the importance of this issue in digital environments, this article tries to study the viewpoints of internet users in research libraries of Tehran. The population of this research consist of all library users familiar with digital environment in 139 research libraries of the city. After a simple sampling, 342 individuals were selected as research population (but only 306 of them filled their questionnaires). This research was carried out as a descriptive survey, questionnaires (14 questions) were used to collect data. Findings show that more than 70% of users are familiar with information ethics and this issue is very valuable and important to them. Research libraries users'' familiarization with information ethics indicators is of great importance because it makes it easier to observe the abovementioned principles. The strength point of this research is its novelty while there are no reliable or perfect researches done in the literature on this issue.
Maryam Saneapour
Volume 1, Issue 2 , Winter and Spring 2012, , Pages 115-130
Abstract
Development of internet entails a new plural era for human identities based on various cultures and civilizations. Though this diversity may arrive to anarchy, but with a systematic manner, mankind can free from monopolism of western subjectivism and therefore a phenomenological approach to all of the ...
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Development of internet entails a new plural era for human identities based on various cultures and civilizations. Though this diversity may arrive to anarchy, but with a systematic manner, mankind can free from monopolism of western subjectivism and therefore a phenomenological approach to all of the human culturs develops in the whole world . thus multiple discussion reconstructs the collective identity and this process will form continually and permanently collective wise and human sentiments will be transform to collective sentiments.
fariba sadat mohseni; alireza khosravi; farhad ziviyar
Volume 6, Issue 2 , Winter and Spring 2017, , Pages 119-144
Abstract
The revolution that occurred around the new information and communication technologies has led to a technological paradigm shift from industrial technology to information technology. While the above-mentioned technologies today are the most important factors of production, competitiveness, economic growth ...
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The revolution that occurred around the new information and communication technologies has led to a technological paradigm shift from industrial technology to information technology. While the above-mentioned technologies today are the most important factors of production, competitiveness, economic growth and presence in global markets, by strengthening the world-oriented centrifugal forces, actors and many other activists, they have become the most important means of challenging territorial political boundaries, marginalizing absolute governments, as well as undermining national sovereignty, and changingthe culture of global security to national security. The present study seeks to portraythe security discourse dominating the cold war periodfocusing on the two factors of security environment and behavioral patterns of actors, and internalizedpoliticalassumptions in that era in order to investigate the current security discourse and illustrate the changes in operational environments of governments resulting from information and communication technologies. By so doing, the ineffectiveness of propositions and key assumptions of hard security discourse of the cold war will be portrayed and the paradigm dominating the current security studies will be identified
Saeed Reza Ameli; Seyed Vahid Nabavizaeh Namazi
Volume 8, Issue 1 , Summer and Autumn 2018, , Pages 119-147
Abstract
As the size and complexity of today’s most modern cinema and TV increase, different approaches regarding different religions are presented. Since, on the one hand, cinema and TV Series of the United States are one of the most controversial, popular, as well as professional ones, and on the other ...
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As the size and complexity of today’s most modern cinema and TV increase, different approaches regarding different religions are presented. Since, on the one hand, cinema and TV Series of the United States are one of the most controversial, popular, as well as professional ones, and on the other hand, Islam is considered as a religion which its popularity is rapidly growing, this study aimed to find out instances of Islamoromia in the Hollywood TV Series (case of Homeland). Applying the methodology of semiotics and five channels which Christian Metz has argued in analyzing a cinematic work, the present paper applies the theory proposed by professor Saied Reza Ameli in his extensive four volume set “Bibliographical Discourse Analysis: The Western Academic Perspective on Islam, Muslims and Islamic Countries (1949 – 2009)”. Ameli has offered 15 meticulous elements and characteristics of those academic works which revolved around Islamoromic issue. Those elements are applied in semiotic analysis of Islamoromia in Homeland TV Series (3rd season).
Masoumeh Talebi Dalir; Hossein Akbari
Volume 4, Issue 2 , Winter and Spring 2015, , Pages 123-150
Abstract
The present study examines relation between media types and consumerism. We studied 358 participants above 18 years of age from Tehran city by survey method.
In this research, the impact of “the use of media types”, “the use of program types”, “Iranian following media reference ...
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The present study examines relation between media types and consumerism. We studied 358 participants above 18 years of age from Tehran city by survey method.
In this research, the impact of “the use of media types”, “the use of program types”, “Iranian following media reference group” and “foreigner following media reference group” on “consumerism” were considered.
Results indicate that, in the media types, “satellites” and “internet” have the most effect on consumerism. In the types of media programs, “dance” and “music” show the most effect on consumerism. Therefore, “Iranian following media reference group” doesn’t have significant effect on consumerism. But “foreigner following media reference group” shows significant and increasing effect on consumerism
Samira Atefifar; fatemeh shahabizadeh
Volume 8, Issue 2 , Winter and Spring 2019, , Pages 127-147
Abstract
با توجه به اهمیت نقش تلویزیون بر پر کردن میزان اوقات فراغت و تاثیرگذاری بر روابط افراد به ویژه زوجین، پژوهش حاضر به بررسی تدوین مدل الگوهای ارتباطی زوجینشاغل شهر بیرجند ...
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با توجه به اهمیت نقش تلویزیون بر پر کردن میزان اوقات فراغت و تاثیرگذاری بر روابط افراد به ویژه زوجین، پژوهش حاضر به بررسی تدوین مدل الگوهای ارتباطی زوجینشاغل شهر بیرجند در جهت تاثیر مصرف کمی شبکه های تلویزیون با توجه به متغیرهای میانجی ؛که دراینجا راهبردهای کنترل فکردر نظر گرفته شده ؛ پرداخته است. روش پژوهش از نوع همبستگی و نمونه آماری این پژوهش 350 نفر از متأهلین کارمند شهر بیرجند در سال 1393 میباشد که به روش نمونه گیری چند مرحله ای انتخاب شدند. ابزارها شامل پرسشنامه محقق ساخته مصرف کمی رسانه دیداری (تلویزیون)، پرسشنامه الگوهای ارتباطی زوجین کریستنسن و سالاوی، 1984، و پرسشنامه راهبردهای کنترل فکر ولز و دیویس، 1994، میباشد که در اختیار افراد نمونه قرار گرفت و از روش مدل یابی معادلات ساختاری بهره گرفته شد. مدل برازش یافته نشان داد مدت زمان تماشای برنامه های شبکه تخصصی (آموزش، قرآن، بازار، ورزش، سلامت) از طریق افزایش راهبرد های انطباقی کنترل فکرافزایش دهنده الگوی ارتباطی سازنده زوجین است و مدت زمان تماشای برنامه های شبکه سرگرمی(نمایش و تماشا) از طریق افزایش راهبرد های غیر انطباقیکاهش دهنده الگوی ارتباطی سازنده زوجین است. نتایج در این راستا بحث شد.
Vida Hamraz; Jafar Asadi
Volume 2, Issue 1 , Summer and Autumn 2012, , Pages 129-147
Abstract
The use of Audio Software as effective element on the quality of programming has doubled and creating an audio scene, they can have dramatic effects. Nuendo and Adobe Audition software to create audio sceneries of virtual for listeners and viewers And create psychological effects of arbitrary in contacts ...
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The use of Audio Software as effective element on the quality of programming has doubled and creating an audio scene, they can have dramatic effects. Nuendo and Adobe Audition software to create audio sceneries of virtual for listeners and viewers And create psychological effects of arbitrary in contacts and to provide powerful environment for recording, editing and mixing digital sound.
The main goal of this research is the study of usage effects of audio software on form and content of radio programs by program-makers. The survey method is making use of questionnaire application among some 135 person from the IRIB producers northwest: IRIB center in Ardabil, West Azarbaijan and Zanjan. The results of hypothesis testing using Pearson correlation test shows there is a significant relationship between variables indicative of the effects of using audio software with the territories of radio ambient in relation to form and content of radio programs by program-makers.
Siamak Ghazipour; Abolfazl Toghraei; Mohammad Javad Mahdavi nejad
Volume 3, Issue 2 , Winter and Spring 2014, , Pages 130-157
Abstract
Postmodernism is a result of the convergence between the philosophical turn in approaches to the nature of aesthetics and the increasing flow of media in today’s world. It can be suggested that media is both a cause and an effect of postmodernism. On the other hand, media depict, both directly ...
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Postmodernism is a result of the convergence between the philosophical turn in approaches to the nature of aesthetics and the increasing flow of media in today’s world. It can be suggested that media is both a cause and an effect of postmodernism. On the other hand, media depict, both directly and indirectly, association and transformation of phenomena. As such, media is a powerful critical tool which can scrutiny everything (even itself) with critical eyes. Media is able to create surreal and imaginary visual settings, an ability which enables it to fulfil aesthetic needs of the postmodern philosophy for creating illusions of reality and producing meta-realities. The present paper aimed to study how cinema, as a visual medium, is used to depict failures of postmodernism in the area of urbanism. Several two-dimensional matrixes were therefore designed, whose dimensions included critical formal aspects of the postmodern city and formal elements of cinema. The final matrix presents a visual conception of postmodern urban themes and systematically illustrates different critical aspects of the postmodern city as depicted in cinema. The paper also suggests that imagination and business, as two aspects of postmodern urbanism, have been depicted more than other aspects and that function, similarity and repetition, and difference and variation were used more than other formal elements.
HADI ABBASIKASBI; NASSIM MAJIDI GHAHRODI; AKBAR NASROLLAHI
Abstract
According to available statistics, the digital divide or information gap is clearly evident across countries, especially in urban and rural areas. In recent years, efforts have been made to develop information and communication technology in Iranian villages to reduce the digital divide. This study ...
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According to available statistics, the digital divide or information gap is clearly evident across countries, especially in urban and rural areas. In recent years, efforts have been made to develop information and communication technology in Iranian villages to reduce the digital divide. This study aimed to identify scientific and practical strategies for identifying the effective factors of digital divide in Qom province villages with Delphi and Fuzzy Hierarchy approach. This research is a descriptive-survey research in terms of purpose and in terms of data collection. The population of the study consisted of experts and senior managers of ICT area of Qom province. Judicial sampling and sample size were limited due to the statistical population. Delphi and hierarchical fuzzy questionnaires were used for the measurement. The results of the Delphi two-step computational approach to achieving the conceptual model of research consisted of 9 criteria and 42 sub-criteria.
Maryam Hengameh Mousavi Arfa; Saeed Rouhani
Volume 3, Issue 1 , Summer and Autumn 2013, , Pages 135-157
Abstract
We witness urgent changes in technology and complexity of the environment complexity in the third millennium. In such conditions and considering the advantages of new technologies and modern equipment, organizations know how to use these technologies so as to survive and increase their efficiency in ...
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We witness urgent changes in technology and complexity of the environment complexity in the third millennium. In such conditions and considering the advantages of new technologies and modern equipment, organizations know how to use these technologies so as to survive and increase their efficiency in such competitive world. However, we still witness abuse (cyber loafing) of these new technologies including internet that has recently caused many problems and damages. The most important step in this regard is to study and identify factors effective in cyber loafing and ways of preventing this phenomenon. The aim of this study is to specify the causes and consequences of cyber loafing in airlineagencies located in Tehran and to make suggestions for reducing cyber loafing cases. The methodology is qualitative (grounded theory) and the data arecollected through interviews and papers. The presented model in the research is a Paradigm Model. The results show that individual, organizational, environmental/external factors are among the reasons which play an important role in cyber loafing.
ardeshir zabolizadeh; m.hossein saei; jahandar amiri; amirhosain ramazany
Abstract
. News area is a competitive arena and each news organization in order to survive in a competitive environment and achieve news authority, in addition to material facilities, technical equipment, and policies, it needs to review its employees' work processes and job.The present study tries to identify ...
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. News area is a competitive arena and each news organization in order to survive in a competitive environment and achieve news authority, in addition to material facilities, technical equipment, and policies, it needs to review its employees' work processes and job.The present study tries to identify job enrichment methods for the four main jobs of IRINN .The research has done qualitatively and the method of data collection is library study and in-depth interviews with elites. The goal of the study is to redesign and redefine news vocations including news editor, chief editor, and news broadcaster based on job enrichment theory. This research has been done qualitatively. Data were collected through library research and interviewing with experts. The interviewees selected through purposeful sampling, and the data analysis for the interviews was done through codification. The results of the study were a set of data led to a model offered for enriching news vocations in IRIB. Decentralization, the ability to use modern technologies, paying attention to inherent competencies and acquiring the necessary skills, giving employees job independence, audience and competition and using feedback are the most important research findings in the model provided for the news network
Seyyed Hassan Hosseini
Volume 1, Issue 1 , Summer and Autumn 2011, , Pages 123-150
Abstract
The modern and intermediary science of media philosophy has been considered in countries like Germany and USA by philosophers, sociologists and media researchers since somewhat 10 years ago. The idea that this science has naturally arisen out of other scientific branches or it is a composition of several ...
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The modern and intermediary science of media philosophy has been considered in countries like Germany and USA by philosophers, sociologists and media researchers since somewhat 10 years ago. The idea that this science has naturally arisen out of other scientific branches or it is a composition of several sciences in order to satisfy some expectations requires another research. Like many other similar sciences, and because of collapsing the limitations of a science in the modern science, the identity, the nature, the method and the scope of issues of this science are completely vague and also are very numerous. Though maybe it seems very soon to speak about reorganizing a young science like the modern science, this article, nevertheless, tries to answer the question mentioned in the title, hopping to be useful in removing some ambiguities.
hamid massoudi; hosein behravan
Volume 7, Issue 1 , Summer and Autumn 2017, , Pages 123-146
Abstract
This study examines the factors associated with the contents of immoral or pornographic contents in Internet groups. The research method is survey and the tool was Internet questionnaire. All the users of internet pornographic groups have been our statistical community. The questionnaires have been sent ...
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This study examines the factors associated with the contents of immoral or pornographic contents in Internet groups. The research method is survey and the tool was Internet questionnaire. All the users of internet pornographic groups have been our statistical community. The questionnaires have been sent to users’ emails and 115 users have submitted their answers to the researchers. The findings show that the most members of this group are single men with a mean age of 26 years, which have a bachelor degree and are employed. The weekly average visits are 7.13 times, 80 percent of them are interested in pornographic subjects and 82 percent are satisfied with the porn contents. 60 percent of the users were not monitored by their entourage. The results showed that age, education, satisfaction with the contents, and interest in pornographic subjects were directly and significantly related to the amount of visits to the groups. The average visits to the groups were higher among men, singles and unemployed. Finally, the amount of satisfaction with the pornographic contents, the level of monitoring, and being member in other groups, have a significant relationship with the number of their visits to the groups.
mosayeb sarvestan; Mahmoud Karimi Alavi; seyede zahra ojaq
Abstract
Religious cinema after the Islamic revolution in Iran, despite claims by the country's cultural system and in support of these cinematic species, always with serious challenges. Doom, the movie is one of several religious film in Iran is that there's been a dispute with the riverbank and its perimeter ...
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Religious cinema after the Islamic revolution in Iran, despite claims by the country's cultural system and in support of these cinematic species, always with serious challenges. Doom, the movie is one of several religious film in Iran is that there's been a dispute with the riverbank and its perimeter was banned and continues to be, an unknown fate. The research plans, with using the theory of communicative action and qualitative content analysis method of habrmas, the challenges facing the religious film bamtalah item analysis and evaluation about the resurrection movie.For this purpose, the three groups involved in the fate of this effective film, namely the cultural authorities of the artistic/uzma; and the creators of the film have been identified and classified. In the process of analysis, statements of each group coding, categories and categories of themes after discovery and in the end, the findings of the research based on the theory of communicative action habrmas, collects and Collectors.
Foad Sadeghi; Maryam Jamshidi; Seyyed Ammar Kalantari
Volume 2, Issue 2 , Winter and Spring 2013, , Pages 129-153
Abstract
In the last two decades and after the cold war & The emergence of new media, the media structure in most countries have witnessed dramatic changes which was achieved In the 20th century in the press domain and in the 21th century has been generalized comprehensively to the field of audiovisual media ...
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In the last two decades and after the cold war & The emergence of new media, the media structure in most countries have witnessed dramatic changes which was achieved In the 20th century in the press domain and in the 21th century has been generalized comprehensively to the field of audiovisual media and has emerged new look to function and effectiveness of the media. In this article, after assessing various theories about the media, the media ownership structure changes in the world are assessed with focusing on the Radio and TV as an effective media. Referring to the two common patterns of public and private TV and radio broadcasting which replaced the monopoly state broadcasting in the most countries, the article points to the more advantages of this system than the exclusive model. By expressing the views, this article has investigated the experiences of 20 countries in transition from proprietary systems to the of media plurality. Moreover, by focusing on countries which have considerable cultural, political and geographical similarities with Iran, the study briefly indicated how these countries dealt with the challenges of restructuring screening. Finally, media plurality has been introduced as the most efficient media structure to achieve its objectives, including satisfaction of the audience, justified economically and providing national and social interests.
Mohammad Ali Safoora; Ali Asghar Fahimifar; majid beladpas
Volume 7, Issue 2 , Winter and Spring 2018, , Pages 129-152
Abstract
Aim of this article is to bring to light the grounds and the origins of film narratives, namely its possibilities and necessities. Film narratives as the work and behavior of human being is necessarily originated in and grounded on the essence and the mode of his Being. In this article from the viewpoint ...
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Aim of this article is to bring to light the grounds and the origins of film narratives, namely its possibilities and necessities. Film narratives as the work and behavior of human being is necessarily originated in and grounded on the essence and the mode of his Being. In this article from the viewpoint of care of Being, that is, one original characteristics of human beings, and regarding to Heidegger's general thought of Being as such, essence of human being, and truth or unconcealment, has been tried to explicate the necessities and the possibilities of narratives as language, the necessities and the possibilities of cinematic montage on the basis of indeterminate presence and concrete acquisitions. Finally, researching the narratives from these three viewpoints, it will be shown that the care of Being as the primordial essence of human beings that cares truth or unconcealment of entities and Being, is the origin and ground of film narratives as the human beings' behavior, that is, if the care of Being that necessitates Mitsein [being-with] and accordingly the language as such, and also necessitates concrete acquisitions which are essential in order for human being and other living beings to remain constantly as what they already are, was not the essence of human being then the cinematic montage and editing would not be possible at all
Amir Nasri
Volume 1, Issue 2 , Winter and Spring 2012, , Pages 131-145
Abstract
Modern media art is one of the artistic development appeared in the context of contemporary arts. Appearance of contemporary arts became possible through departure from components and intents of the modern arts, among which emphasis put on the artist's subject was the most important component and contemporary ...
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Modern media art is one of the artistic development appeared in the context of contemporary arts. Appearance of contemporary arts became possible through departure from components and intents of the modern arts, among which emphasis put on the artist's subject was the most important component and contemporary arts were seeking to modify it. Finally, subject-centeredness of the modern arts led to abstraction and autonomy of arts; but the current of contemporary arts which was a critical reaction to the modernist arts, paved the way for arts to become heteronymous. Among consequence of this heteronomy, we may mention the dependence on global media of arts so that media influenced arts more than all other components, and caused the artist's subject in the contemporary arts to be weakened and then eliminated in the modern media art.
Roohollah, Mozaffaripour; Saeid Zarghami
Volume 6, Issue 1 , Summer and Autumn 2016, , Pages 133-152
Abstract
The aim of this paper is analyzing authenticity from Heidegger's point of view and the role of internet on student's authenticity. And reply these questions: what’s the is the authenticity meaning in Heidegger philosophy and what is the internet role on the student’s authenticity? Heidegger ...
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The aim of this paper is analyzing authenticity from Heidegger's point of view and the role of internet on student's authenticity. And reply these questions: what’s the is the authenticity meaning in Heidegger philosophy and what is the internet role on the student’s authenticity? Heidegger explains the situations that in them Dasein becomes inauthentic. Heidegger states that curiosity, idle talk and absorbing in "they self" are some examples of inauthenticity. By conscience and silence, Heidegger mentions, Dasein can save himself from falling.Internet can frame thoughts and ideas by storing and distributing information in wide scale and their representation. Internet can Stimulate curiosity and reduce caring about self and individuality and cause shallowness. Although it may help individuality because of some freedom that has. Existence anxiety that is consider in authenticity would reduce on cyber space.
mahdi montazer qaem; rezvane erfani hosein pour
Volume 6, Issue 2 , Winter and Spring 2017, , Pages 145-170
Abstract
Nowadays, environmental communication is known as one of the important fields in development communication and has attracted the attention of a large number of communication scholars. In this article, the concept of sustainable development and the importance of environment in this developmentare reviewed ...
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Nowadays, environmental communication is known as one of the important fields in development communication and has attracted the attention of a large number of communication scholars. In this article, the concept of sustainable development and the importance of environment in this developmentare reviewed and then environmental communication as a subset of development communication is introduced. Once the definition, history, and features of this field are presented, the research topics in that domain are also introduced. Further, communicating the environment is discussed through a review of the meaning of theconcept and environment and their relations to media.The final part of the article is dedicated to suggesting some potential topics to Iranian communication and media studies scholars
Seyd Ahmad Askari; alireza khosravi
Volume 8, Issue 1 , Summer and Autumn 2018, , Pages 149-167
Abstract
Based on Ronald Robertson's global-localization theorem, the current research in the globalization paradigm examines the local and international advertisement appearances of popular Khanevadeh-y- Sabz Magazine. This research, contrary to the economic oriented studies of advertisement, deals with the ...
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Based on Ronald Robertson's global-localization theorem, the current research in the globalization paradigm examines the local and international advertisement appearances of popular Khanevadeh-y- Sabz Magazine. This research, contrary to the economic oriented studies of advertisement, deals with the cultural function of commercial advertising through cultural studies approach and analyzes the latent and overt cultural meanings of advertisement. The research uses quantitative content analysis methodology and qualitative methodology of semiotics to cover the gaps of each method. Quantitative and qualitative studies on the commercial advertisement of Khanevadeh Sabz magazines with the aim of representing local and international notions in advertizing texts show that the signs and codes of local culture and non-local cultures are collaborative and non-unilateral; a new identity that does not fully correspond to native culture, but is a product of ‘native-global’ culture.
Abbas Isazadeh; Seyed Hossein Sharafoddin
Volume 8, Issue 2 , Winter and Spring 2019, , Pages 149-172
Abstract
Islamophobia (or more precisely ‘unfounded fear, prejudice and discrimination towards Islam and Muslims’) through social, economic and political deprivation has harmful effects on Muslims’ everyday lives. Media are the most prominent tools to reach this goal. Some analysts even believe ...
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Islamophobia (or more precisely ‘unfounded fear, prejudice and discrimination towards Islam and Muslims’) through social, economic and political deprivation has harmful effects on Muslims’ everyday lives. Media are the most prominent tools to reach this goal. Some analysts even believe that “western media” are the primary sources of Islamophobia. So this is so prominent to analyze the role of media in relations full of hatred and contempt between these two great civilizations (Islam and West). In the introduction of this article, we’ll refer to the impact of media on public opinion, media from postmodern perspective and media’s dependency on politics and ideology. After that, two important theoretical frameworks (representation and frame), different constraints of news organizations which contribute to skewed and distorted news, and lastly the main problem of this research i.e. “The role of media in contemporary Islamophobia” will be discussed
S.Mohsen Alavipour; Seyd Ahmad Askari; alireza khosravi; mohammad sarvi- zargar
Abstract
Given the importance of media literacy, which has been considered in the field of policy-making in recent years, and given the multiplicity of decision-making institutions and policy-makers in this field in Iran, this is facing various challenges. The present study was conducted with the aim of analyzing ...
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Given the importance of media literacy, which has been considered in the field of policy-making in recent years, and given the multiplicity of decision-making institutions and policy-makers in this field in Iran, this is facing various challenges. The present study was conducted with the aim of analyzing the challenges and capacities of media literacy policy in Iran. While interviewing officials and experts in four effective institutions in this field (Supreme Council of Cyberspace, Ministry of Education, Ministry of Culture and Islamic Guidance and the Radio and Television Organization) through snowball interviews, seeks to answer the question that What policies have the media literacy institutions in Iran developed and implemented to promote media literacy in Iran?Findings show that due to the multiplicity of decision-making institutions in this field, there is no clear distinction between media literacy education and culture in this field and imbalances in planning lead to unsuccessful policies. Accordingly, it is necessary to designate a supra-institutional body (such as the Supreme Council of the Cultural Revolution) as a policy reference in this field and to make policy in all areas (including education and culture, etc.).